How Appointment Scheduling Software Has Revolutionised the Hospitality Industry

By Dean Cherny on November, 2023

<span id="hs_cos_wrapper_name" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="text" >How Appointment Scheduling Software Has Revolutionised the Hospitality Industry</span>

In a previous article about using appointment scheduling software in retail, we outlined the benefits of adopting this kind of software for both consumers and businesses.

Appointment scheduling software is designed to allow customers to book appointments online, via a mobile application or a website. It’s a quick and simple procedure that greatly diminishes the need for personnel to intervene. The software can also incorporate a virtual queuing system that prevents walk-in consumers from having to wait in line in front of a store or restaurant.

In this regard, the hospitality industry has made visible progress as well, with many online reservation systems emerging to aid in providing a greater customer experience and to better organise the personnel.


Reinventing the Traditional Food Experience

Customers want:

  • Convenience

  • Seamless service

  • Booking flexibility

  • Transparency

  • Direct ordering without third parties

A 2019 survey showed 70% of customers prefer to order directly from restaurants.


Benefits of Restaurant Scheduling Software

1. Virtual Queues Reduce Congestion
Let customers check in from their phone and wait while walking or relaxing.

2. Direct Ordering Builds Loyalty
Own the customer relationship, reduce reliance on Uber Eats or Menulog, and capture valuable data.

3. Personalised Offers Boost Retention
Collect birthdays, preferences, and offer targeted perks through your booking platform.

4. Reduces Costs
Fewer paper menus (use QR codes), faster check-in, better staff planning.

5. Supports Click-and-Collect
Customers can order healthy lunches for pickup on their break—cutting delivery overhead and emissions.


Join the Revolution with Storeplay IQ

Whether you're a café, restaurant, or bar—Storeplay IQ helps you:

  • Eliminate queues

  • Enable pre-order and pickup

  • Empower staff with customer insights

  • Connect marketing to loyalty

👉 Talk to us about bringing this technology to your venue.

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